Ryan Levesque – Tactical Traffic Bootcamp Download
Want to talk to Better Qualified Leads?? Use "The B.A.N.T. Question Framework" (In an Unconventional Way...) -- For context - At Bucket.io® we work with businesses to create Lead Generating Assessment Funnels. One of the more powerful aspects of incorporating an Assessment Funnel into your marketing process... Is your ability to QUALIFY any and all leads - BEFORE you ever speak with them... Done right, you can effectively "lead score" every lead that comes into your world - and triage who to focus on... Here is a simple (but powerful) question framework to incorporate into your flow.... It's called "The B.A.N.T. Question Framework" Let's briefly take a look at each component, beginning with... -----
1: "B" is for Budget First, you want to know, does this lead have a budget that lines up with the price point for what you sell? e.g. If you are a consultant, and a typical engagement for you is $10K, but the lead only has a budget of $500 to solve this problem - the gap is probably too wide for it to be worth talking to this person. ----- 
2: "A" is for Authority Second, does this person have the authority to make the purchase? Are they the decision-maker? Or do they need to go to their manager / board / committee? e.g. You want to know what their role (and level of authority) is in influencing the purchasing decision. Are they the company CEO? A student intern just doing research? ----- 
3: "N" is for Need Third, what type of NEED does this lead have? What problem are they actually looking to solve? And is this a bleeding neck, gotta-solve-this type problem? Is it a nice-to-have thing for them? Or are they lonely, and just looking for someone to talk to? e.g. You want to figure out, does this lead *actually* has a problem that your product or service can address? ----- 
4: "T" is for Timing And lastly, what's their timetable to move forward? Is this someone who is looking to move forward next week... next month... next year?? e.g. Do they have a big product launch coming up that's driving their deadline? Do they have a "use it or lose it" annual or quarterly budget that needs to be utilized by a certain date? What is their timing, and what's driving their timing?
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Want to talk to Better Qualified Leads?? Use "The B.A.N.T. Question Framework" (In an Unconventional Way...) -- For context - At Bucket.io® we work with businesses to create Lead Generating Assessment Funnels. One of the more powerful aspects of incorporating an Assessment Funnel into your marketing process... Is your ability to QUALIFY any and all leads - BEFORE you ever speak with them... Done right, you can effectively "lead score" every lead that comes into your world - and triage who to focus on... Here is a simple (but powerful) question framework to incorporate into your flow.... It's called "The B.A.N.T. Question Framework" Let's briefly take a look at each component, beginning with... -----
1: "B" is for Budget First, you want to know, does this lead have a budget that lines up with the price point for what you sell? e.g. If you are a consultant, and a typical engagement for you is $10K, but the lead only has a budget of $500 to solve this problem - the gap is probably too wide for it to be worth talking to this person. ----- 2: "A" is for Authority Second, does this person have the authority to make the purchase? Are they the decision-maker? Or do they need to go to their manager / board / committee? e.g. You want to know what their role (and level of authority) is in influencing the purchasing decision. Are they the company CEO? A student intern just doing research? ----- 3: "N" is for Need Third, what type of NEED does this lead have? What problem are they actually looking to solve? And is this a bleeding neck, gotta-solve-this type problem? Is it a nice-to-have thing for them? Or are they lonely, and just looking for someone to talk to? e.g. You want to figure out, does this lead *actually* has a problem that your product or service can address? ----- 4: "T" is for Timing And lastly, what's their timetable to move forward? Is this someone who is looking to move forward next week... next month... next year?? e.g. Do they have a big product launch coming up that's driving their deadline? Do they have a "use it or lose it" annual or quarterly budget that needs to be utilized by a certain date? What is their timing, and what's driving their timing? SALE PAGE :
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https://www.linkedin.com/posts/ryanlevesque_want-to-talk-to-better-qualified-leads-activity-7193627480262332417-xxKxLINK DOWNLOAD